Check out the Table of Contents:

  • Popular Search Engine Myths – pg. 4
  • 98% Market Share for 4 Search Engine Technologies – pg. 4
  • Design Do’s and Don’ts – pg. 5
  • Keyword Phrases (Precisely How to Pick the Right Ones – pg. 6
  • Content is King (How to Write and Structure It) – pg. 7
  • Best Navigation Structure for New Algos – pg. 9
  • Navigation Structure Wire Diagram – pg. 10
  • The Best Robots.txt file – pg. 11
  • Attention to Detail – (Avoiding These Mistakes Makes All the Difference) pg. 15
  • My #1 ranking page in Google and AOL (the Code with the Explanations) – pg. 16
  • Validating your Code! – pg. 17
  • Spiders and Indexing – pg. 19
  • The Best SEO tools – pg. 20
  • Checking your Code Against the Top Ranking Sites – pg. 21
  • Tweaking your Code to Adhere to Suggested Averages – pg. 25
  • The Best Code Optimization Percentage for Google – pg. 28
  • The Most Valuable Links – pg. 30

Page 2 of the Table of Contents!